XLaunch
XLaunch is FXPO’s flagship launchpad for the most groundbreaking ideas in footwear. From next-gen materials and smart tools to game-changing platforms and production tech, XLaunch is where solution partners reveal what’s next - live and in front of the people who matter most.

XLaunch is a high-impact session held during FXPO, where select innovators get the spotlight to debut their products, technologies, and services to a curated audience of global brands, manufacturers, developers, and investors. It’s not just a pitch; it’s a moment that can launch partnerships, funding, and real traction.
Who Should Apply
Think you belong on the XLaunch stage?
XLaunch is ideal for solution providers, startups, R&D teams, and platform builders introducing innovative materials, digital tools, manufacturing systems, sustainability tech, or market-ready IP. Whether you're launching a new product, platform, or breakthrough concept, this is your opportunity to get in front of the right people at the right time.

What You Get
Each selected company receives a featured spotlight on the XLaunch stage, exposure to hundreds of key buyers and press, and inclusion in FXPO's post-event launch reel.


Why Launch Here?
XLaunch puts you directly in front of the decision-makers shaping the future of footwear. It’s a rare chance to cut through the noise, deliver your pitch with impact, and walk off stage with new leads, collaborators, or investors ready to follow up. It’s not just exposure - it’s a springboard for real outcomes.